With over 20 years of experience, Lisa Krall is passionate about helping individuals and families build lasting financial confidence. As the founder of Park Avenue Wealth Management, she guides clients through every stage of life, whether planning for retirement, managing investments, or securing the right life insurance. Her personalized approach ensures each plan reflects her clients’ goals, values, and lifestyle.
Lisa’s financial expertise is well-rounded, including past experience in tax preparation, which gives her unique insight into how taxes impact long-term planning. This background allows her to design more strategic, tax-aware financial solutions for her clients.
She is a CERTIFIED FINANCIAL PLANNER™ professional and holds an Executive Certificate in Financial Planning from Duquesne University. She also earned a Bachelor of Science in Business Administration with a concentration in Finance from the University of Pittsburgh. Lisa stays on the cutting edge of financial trends and strategies to provide smart, relevant guidance in today’s rapidly changing world.
Beyond her work with clients, Lisa is a passionate advocate for women and community leadership. She is the founder of The Moxie Women’s Network, a dynamic organization supporting women who live, work, and shop in Westmoreland County. Her impact has been recognized through multiple awards, including:
- The 2021 ATHENA Award (youngest recipient in Westmoreland County history)
- The 2021 Pittsburgh Professional Women – Influential Leadership Award
- The 2023 Brave Women’s Project – EDUCATE Pillar Award for mentoring, educating, and inspiring women across the region
Lisa also serves on the Board of Directors for both the Community Foundation of Westmoreland County and the Westmoreland Chamber of Commerce, helping to shape local initiatives and foster long-term regional growth. She is a proud member of Pittsburgh Professional Women, Plum Chamber of Commerce, Women of Westmoreland, and Inspired Women.
A Pittsburgh native, Lisa lives in the area with her husband, Russ, and their two sons, Brian and Jason. Whether they’re cheering from the sidelines at games or exploring new places as a family, Lisa embraces every moment.



These awards are not investment-related or based upon performance or returns experienced by any client or opinions of the advisor's clients or former clients. Third-party rankings and recognitions do not ensure that a client or prospective client will experience a higher level of performance or results and are not representative of any client's endorsement or evaluation.